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HP-4550
Color
Laser
Printer |
To us, one word describes the HP 4550 color laser printer. Awesome!
Quite frankly, it requires the sophistication of this printer to fully utilize
the power of our ColourMagic!
cartridges. No other printer even comes close.
In the awards world a printer
is not just a printer. It is a piece of production equipment. Production equipment
needs to be effective, efficient and reliable. The HP 4550 delivers.
Why
The HP 4550 Is A Great Sublimation Printer
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The HP 4550 is superior
in reproducing full color graphics. The graphics on cheaper printers are
not even close and (surprisingly) the graphics on more expensive printers are
no better. One reason is because the HP 4550 has a 600 dpi engine with what HP
calls ImageREt 2400 (Image Resolution Enhancement). This proprietary technology
gives the speed of a 600-dpi printer and the look of a 2400-dpi output.
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The
printer does not have to be dedicated to just sublimation. Switching
between regular cartridges and our ColourMagic!
sublimation cartridges is simple. The entire process takes about 5 minutes. There
is no "residue" or mess to clean up when you switch cartridges. Once the cartridges
are in, the printer is ready. This makes your printer even more valuable. You
can not only print your own full color marketing
materials but also certificate
plaques. Many of our customers are making a tidy little profit from
these abilities.
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The printer has a "low cost of ownership".
Here is what that means to you. While high-end color laser printers will print
a tremendous amount of prints (350,000+ for the HP 4550), before they totally
wear out, certain working parts (like the drum, transfer kit and fuser) have to
be replaced along the way. The fusing assembly, for example, cost about $300 less
to replace, than a comparable competitor. Also, you can replace the parts, in
house. On many other highly touted printers, you can't do that.
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Time
is money and the HP 4550 has one of the fastest processors in its price
category and faster than many, regardless of price. Who wants to sit around for
5 minutes waiting for a printer to start printing? Once it starts printing, (usually
in less than a minute) it produces 4-5 pages a minute in color and 16 pages a
minute in black and white on 8.5 x 11 or 8.5 x 14 laser paper. That's quick.
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Another
thing we like, is the Expanded Control Panel LCD message center on the
front of the printer that is used in many different ways. For example,
in the early days of testing, we were trying to change printer settings that involved
a four-step process. After the first step we got confused and stopped. After about
a minute, the printer decided "we wuz lost" and started blinking a message at
us. Following the message instructions, we completed the task. Neat.
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The
printer also comes in a Macintosh version.
Regardless of some claims, only a printer like the 4550 and magnetic toners like
in ColourMagic!
will deliver the needed opaque graphic transfers that truly profits an awards
company. Why is that so? Because with few exceptions, award companies make their
living by putting gold-tone and silver plates (or black brass that engraves gold)
on the recognition and identification products that they sell.
Enhance
the perceived value of those plates and you will make more money. It's that simple.
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Our Thoughts
On
Buying An
HP 4550 |
We have an excellent source for used 4550 printers. They run $499. While the printers are sold as is, they are guaranteed to be in good working order. We have bought many and never had any problems. Call us, for details.
More information- Some are concerned
that the HP 4550 has been discontinued and that they are buying a refurbished
printer. Don't be worried. HP laser printers are extraordinarily rugged. As an
example, we are still supplying sublimation cartridges for 15-year old printers!
That completes the important information we know an awards dealer should
know about the awesome HP 4550 printer. Bear with us, as we go learn about reproducing
laser printer colors for transfers. It's part of the…
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